Judges


The awards are judged by an esteemed panel of industry leaders and experts, the judging is a rigorous two-stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

The Global Agency Awards are one of the few awards schemes that are judged solely by in-house judges; your entry will not be viewed by any other agency.

From a transparency perspective, we may video aspects of the judging session to give entrants an insight into why a winning entry was chosen.

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Judges

Olga Andrienko | VP of Brand Marketing | Semrush

Together with her team Olga has built one of the strongest international communities in the online marketing industry. Olga has expanded SEMrush brand visibility worldwide, bringing >90% YoY average revenue growth from top 10 new markets and growing SEMrush presence in the main markets such as USA, Europe and Australia. Olga is a sought-after speaker at leading marketing conferences such as SMX, Pubcon and BrightonSEO.

Caroline Beesley | Head of Digital Marketing | Co-Op

An omni-channel Marketing leader with strength in Digital marketing and experience from agency, supplier and client-side positions, practiced in retail, finance, travel, home and fashion, always marketing based.

Michael Bonfils | Global Managing Director | SEM International

Michael Bonfils is the CEO and Founder of Int’t Media Management with the trade name of SEM International specializing in International SEO/SEM, multilingual content marketing and display solutions. With over 30 network offices around the world, Michael has been critical to the global digital marketing successes of many of the world’s largest corporations. Michael often speaks and writes on the latest trends in global search marketing and has contributed his time to many major national publications and events. In addition to being the founder of his global advertising agency, he is currently a board member of a number of organizations in technology and advertising.

Paris de Reuck | Content & Community strategist |

Paris has worked in social media and SEO for thirteen years, with eight years spent heading social media, influencers and editorial teams at MediaCom and OMD. Paris now works directly with companies and startups helping them find creative ways to grow through social media advertising, content and influencer marketing.

LinkedIn profile

Ellie England | Sales Director | Microsoft

Passionate about digital, women in technology and making a lasting impact, Ellie began her career in sales working in an inner city secondary school 'selling' the importance of modern languages to disaffected teenagers. She got in to the world of digital advertising working for Google for 6 years, before eventually relocating to Manchester and joining Microsoft. As a Sales Director for Microsoft Advertising, for the past 5 years. Ellie has been spearheading the continued investment in the North of the UK and beyond, leading a growing team of Account Managers and Directors and juggling life as a proud mother of two pre-schoolers.

Sarah Erridge | Marketing and Communications Manager | Aon plc

Sarah began her career at a leading strategic communications and events agency delivering change communication programmes for the likes of KPMG, Transport for London and Coca-Cola. Now working in-house for a leading global professional services firm Aon plc., Sarah leads external and internal marketing communications campaigns ranging from the rollout of a new brand identity to 50,000 colleagues globally, to co-ordinating industry conferences in Europe, Asia and the USA. Outside of work, Sarah is a school governor, mentor to a year 12 college student and a member of the prominent St Martin-in-the-Fields Chorus.

Amine Faitas | Head of SEO | eDreams ODIGEO

Amine is the Head of SEO at eDreams ODIGEO, the world's largest online travel company in the flight sector and the largest publicly traded European e-commerce company by profitability, with more than 17 million customers in 45 countries worldwide. He is a digital marketing leader and a die-hard SEO expert with a strong track record of driving organic growth for a wide range of well-established brands in highly competitive segments. Obsessed with user experience, data, and user-centric approaches, he is always eager to expand his knowledge, mentor others, and help brands succeed in today's digital sphere.

Becky Franks | Head of UX & Optimisation | The Co-operative Bank

Part of the Digital & Change leadership team, Becky is Head of UX and Optimisation at The Co-operative Bank. The Co-operative Bank is proud to be the only UK high street bank with a customer-led ethical policy and a purpose to make a positive difference to the lives of their customers and communities. Alongside her role as Head of UX & Optimisation, Becky formed and leads the Digital Bees colleague network. The purpose of the Digital Bees is to build co-operative relationships, support the local community become more digitally confidence, reduce digital poverty and encouraging students into Digital and Tech careers.

Gareth Healey | Agency Coach and Mentor | Beyond Noise

Gareth is the founder of Beyond Noise, a strategy consultancy that works exclusively with established independent marketing agencies. He has spent most of his 25 year career in the agency sector and for 15 years was CEO and co-owner of CreativeRace. Gareth now uses his experience to help agencies grow, and agency owners to unlock their potential.

LinkedIn profile

Liam Howley | Chief Marketing Officer | musicMagpie

As Chief Marketing Officer at musicMagpie, Liam is tasked with the development and direction of the business's strategic marketing plans to maximize brand growth, customer acquisition, conversion and retention through online and offline channels. This includes control and management of internal digital, marketing and design teams & external agencies, with responsibility for planning, analysing and optimising a multi- million pound marketing budget in the UK for musicMagpie.co.uk and in the US for Decluttr.com.

Lidia Infante | Senior International SEO Manager | BigCommerce

Lidia is the Senior International SEO Manager at BigCommerce. Born and raised in Barcelona she's been driving organic growth internationally for ecommerce sites, media and SaaS for over 6 years.

Jayesh Jain | Alshaya Group | SEO & ASO Account Manager

Jayesh is a knowledgeable SEO & ASO specialist for Alshaya Group in the MENA region. He has a wide array of digital experience having worked in both global brand agencies and client-side roles. He is a strategy-driven and passionate SEO & ASO expert, with a strong track record of driving search growth for huge brands in highly competitive sectors. He has been associated to improve organic visibility for the world's popular brands like H&M, Victoria’s Secret, Foot Locker, The Body Shop, Thomas Cook, Acer, Carrefour, etc. He started his career in India followed by Taiwan and now in the UAE. He lives and breathes all things SEO + ASO and is passionate about bridging collaboration between SEOs, Content team, and website developers. Jayesh has completed Bachelor’s in Mass Media and holds an MBA degree in Marketing.

Mohamed Jamsheer | Marketing & Digital Director | Gulf Air

Mohamed Jamsheer started his aviation career with Gulf Air, the national carrier of the Kingdom of Bahrain, in May 2018 as Director of Marketing with responsibilities including managing Gulf Air’s brand, marketing campaigns, awareness, advertising and promotional activities. The role expanded in 2020 by building the airline’s digital operations and development unit within the commercial division along with the global contact centre operations, post-travel support, Falconflyer loyalty programme, partnerships, CRM and corporate communications and currently he holds the title of Director of Marketing & Digital. Mohamed joined Gulf Air with rich knowledge and experience from the telecommunications sector, call center operations sector and advertising agencies. Majoring in Marketing with degrees from Beirut and Boston, Mohammed leads the total marketing strategy planning and activation for the national carrier which includes major events and sponsorship such as the Formula 1 Gulf Air Bahrain Grand Prix as well as leading 360 solutions of achieving customer excellence through the brand promise.

Richard Kenyon | Director of Marketing & Communications | Everton FC

Richard was appointed Director of Marketing and Communications in January 2014 following an interim consultancy role with the Club. He arrived at Everton from Kenyon Fraser which initially as Managing Director and then as Chief Executive he built into one of the leading marketing and communications agencies in the North and one of the fastest-growing in the UK. A lifelong Evertonian, his role is to oversee and drive Marketing, Insight, Corporate Communications, PR and Media functions, Fan Services and the Club’s Fan Centre. Richard previously worked for he PFA and MLS and acted as Interim Head of Marketing and Communications for The Jockey Club in the North West and the Grand National. He has also worked closely with the R&A on golf’s oldest major, the Open Championship. Richard is Chair of the Chartered Institute of Marketing in the North West and aChartered Fellow of the Institute.

Jude Liemburg | Marketing Director | GOARC

Bringing over 15 years of experience as a marketing professional in the high-tech industry, working with companies to create and strengthen their market position internationally. Extensive global marketing experience in the B2B industry, development, establishment and on-going marketing activities of both start-up companies and large corporations. Highly experienced at marketing strategies and initiatives that are aimed to facilitate the company's business goals, while contributing to the company product's distribution, sales, revenue and the perception of its brand

Karl Lillrud | Business Coach

Known as one of the world's TOP 30 Business Coaches 2022, TOP 30 Ecommerce and Online Business Growth experts, proven success record of generating 300% increased conversion. Karl Lillrud speaks and coaches on subjects that enable companies to get more out of the world of Digital Commerce. Top expert on Digital Commerce, future, innovation and leadership for business growth online. With an extensive experience from supporting Unicorn Start-ups to Fortune 500 companies like H&M, Spotify, Volvo, AstraZeneca and many more in multiple industries i.e. from Internet-based, E-Commerce, Retail, Cars, Pharmaceuticals, Government, Telecom, Bank and finance, Media and more. Contact Karl if you are looking for a truly inspiring speaker or a top class mentor/coach.

LinkedIn profile

Trond Lyngbø | Senior SEO Consultant

Trond Lyngbø is the founder of Search Planet and a senior SEO Consultant. He has over two decades of experience in SEO, e-commerce, content strategy and digital analysis. His clients include multinational Fortune 500 corporations and major Norwegian companies. Trond has helped grow businesses through more effective search marketing and SEO strategies. He is most passionate about working with e-commerce companies and web shops to develop and expand their omni-channel marketing initiatives.

Heba Medoukh | SEO Manager | Namshi.com

A highly passionate & enthusiastic SEO Expert playing a prominent role in driving huge e-commerce businesses growth and success. Heba highly believes in the power of SEO more than ever, as she has seen the industry constantly evolve & change especially in the past couple of years, which makes it harder to remain consistent without staying up to date & improving your strategy according to the new trends & competition. She has planned the overall SEO strategies including technical health, international & local SEO, keyword strategy, content marketing, backlink profile building as well as ASO for over 20 of the biggest online retailers in different markets mainly in the MENA region to boost user engagement & traffic. Throughout her years of experience, she managed to help multinational brands maximise their online visibility & conversions organically in a very aggressive & competitive industry & during challenging times where her involvement starts from the early pre-launching stages to reaching a stable position online & achieving the desired goals.

Abdelaziz Mohammed | Head Of Marketing | Confidential

Abdelaziz has been into the eCommerce space for 15 years now. He was working at Amazon as regional head of digital Marketing. Before Amazon he was heading central performance marketing team at Souq (acquired by Amazon). He was responsible for planning and budgeting marketing spend for MENA regions in Souq.com. Marketing, Ecommerce and Customer Experience professional with a proven track record of successfully improving digital performance for major brands within a variety of sectors in MENA region, including Dubizzle (OLX group), Souq (Amazon Middle East), Najm, H&M, Mother care, Victoria Secrets, Bath and Body Works and Emaar. Extensive experience of managing ecommerce websites (inc. +$1B turnover), leading large digital teams and driving cost effective marketing programmes.

Megan Morris | Brand & Experience Manager  | Legal & General America 

With over 10 years of experience in the UI/UX design, brand, and digital media space across corporate, consumer, employee and leadership communication roles, Megan has a passion for driving brand awareness through digital transformation. For 8 years, Megan has held a variety of marketing roles at Legal & General America, a market-leading life insurance provider. In her current role as Brand & Experience Manager, Megan leads branding efforts and web design and development. Mostly recently, she led a project to re-platform the company’s website which was named ‘Website of the Year’ in the Financial Services category from Progress Sitefinity. Megan has a Bachelor’s degree from Penn State University in Visual Communications. In her free time, you can find her outdoors, travelling or drinking wine with family and friends.

Plamen Popov | Head of Global SEO | Acronis Global

Plamen Popov is an experienced digital marketer & SEO Expert with history of working for internationally renowned brands. He currently is working as Senior SEO Lead in Acronis, world leader in cyber protection & data security company. Plamen joined last year from the marketing team of Management Financial Group, where he lead global marketing strategies for various fin-tech brands inside the holding. Plamen has a genuine interest in marketing and technology and that drives his experience through out consulting start up companies and leading teams in enterprise brands exploring various aspects of marketing activities including PPC, Social Media, Display, Programmatic, App Marketing and SEO. His passion for Search Marketing & SEO always drives him to learn and explore new possibilities of creating better user experiences and results.

Raul Queiroz | Freelance Professional | Rede D'Or São Luiz

Raul has 24 years of experience, as a multidisciplinary experienced Designer, Art Director, and Illustrator with passages through the main advertising and digital agencies in Rio de Janeiro where he could, in addition to managing creative teams and winning some awards, start and maintain digital transformation processes. Because of his diverse career path, he has been working with products with several business models and scopes, bringing the design vision in addition to a business and a communication vision. Now, he is Head Designer at Rede D'Or São Luiz, the major health company in Brazil, that form a poll of 62 hospitals all over the country.

Rafay Qureshi | Head of SEO | Seera Group

Meet Rafay Qureshi, A Result-Oriented Online Marketeer and Trainer. Rafay has been into SEO, ASO & all things that come under the organic growth field. Having worked from Start ups to Y combinator to AliBaba to Rocket Internet, Rafay currently Heads the Organic Growth Team at Seera Group. Always striving for Automations, Scalability & Product optimization, Rafay has worked on all sorts of products from e-commerce, B2B, FMCGs, SAAS & Financial Institutions. Rafay is your all-rounder organic growth geek in the e-commerce industry and when he’s not working, he’s playing video games.

Jacque Urick | Head of SEO, North America | Wayfair

Jacque Urick is Head of SEO, North America at Wayfair. Awarded with “Best In-house Team” at the 2019 US Search Awards and recognized as a “Woman in Business, Woman to Watch,” by the Minneapolis/St. Paul Business Journal, Jacque is a veteran digital marketing leader with deep expertise in ecommerce, local and technical SEO. Prior to being an enterprise in-house marketer, she provided digital marketing consulting to some of the largest law firms in the world and notable global corporations such as American Express and 3M.

Juliette Van Rooyen | Founder & Head of SEO | VR Squared

Juliette is an SEO Specialist with more than 14 years experience in both client-side and agency environments in London & Cape Town. Starting as a developer, she was lured to the dark side of SEO with the promise of being more creative. After getting a taste for SEO, she moved to London and spent 6 years working for various agencies. Her clients included Nintendo, Samsung, COI & Shell. She returned to Cape Town where she worked on the gambling industry on the client-side, spearheading multi-region and multi-language strategies for global casino brands. After 6 years of working in that arena, Juliette returned to London in 2018 to lead UK SEO for a multinational ecommerce brand.

Carbo Yu | Regional Director | Sinclair

A seasoned PR professional in Asia Pacific, Carbo drives integrated communications and storytelling strategy across the Sinclair portfolio regionally, and has a stellar record of directing communications for consumer brands and corporates across industry and sector. Seeing herself as a partner to clients, Carbo’s priority lies in enabling them to achieve and exceed their business goals through her sharp insights and quick thinking, qualities which saw her named PR Professional of the Year (Agency) by PR Awards Asia and Campaign Asia’s Women to Watch Greater China in 2021, and Asia-Pacific Account Person of the Year – 1st Runner-up by Campaign Asia in 2016. Her leadership has also contributed to her key clients’ successes and resulted in many award-winning campaigns.

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