Judges

Ethical, transparent, and respected, the awards are judged by esteemed industry experts who follow a robust two-step judging process that includes pre-scoring to establish a shortlist and judge discussion to determine winners and in some cases silver awards.

None of our award judges can take part in the competition and any conflicts of interest must be declared.

The Global Agency Awards are accredited by the Awards Trust Mark – The Independent Awards Standards Council – Trust Mark Scheme.

Our Judges

Andor Palau
Andor Palau | International SEO Consultant |
Andor is an independent international SEO consultant based in Berlin, Germany, and has started his online career back in 2009. Having worked both in-house, as well as on the agency side, he is currently advising online shops, classifiers, marketplaces, and other companies regarding international organic growth strategies as well as technical SEO issues as an independent SEO consultant. He is former Head of SEO at Peak Ace, where he was responsible for SEO and managed a 20+ people team of SEO consultants and editors. Before joining the agency side, Andor was In-house SEO for a top-3 comparison portal in highly competitive verticals such as insurance, power, and telco. Andor’s core expertise is strategic SEO as well as technical SEO, covering topics such as crawlability, indexing management, migrations, and site structure optimization. He is a lecturer at the afs Akademie in Germany, which has made it its mission to offer quality education and training in the field of SEO.
Andy Clear
Andy Clear | Web Experience & SEO Intelligence | Compare the Market
Andy, an ambitious and seasoned Marketing leader, boasts over 12 years of international SEO experience across diverse industries, including Finance, Automotive, FMCG, eCommerce, and Travel. His expertise spans both agency and in-house roles, providing a holistic view of the digital landscape. With a track record of success, Andy has led marketing teams for over 8 years, nurturing talent from emerging marketers to seasoned professionals. His coaching and mentoring have empowered individuals to thrive in their careers. Notably, Andy has crafted and executed strategic SEO initiatives within complex organisations, resulting in tangible commercial gains. His ability to navigate operational changes while driving SEO excellence sets him apart. Recognised for his contributions, Andy has earned accolades at both the UK and Global search awards, cementing his position as a trailblazer in the field.
Ash Nallawalla
Ash Nallawalla | SEO Consultant |
Ash Nallawalla is an Australian SEO consultant and the author of three SEO books (the first, "Accidental SEO Manager," is in its Second Edition). He has worked for major household brands and multinational, multilingual websites. He specialised in Finance, ecommerce, banking, and High-tech industries. He is a regular conference speaker and podcast guest. He is the Local Search forum moderator on Webmasterworld.
Ashley Hannaway
Ashley Hannaway | SEM Consultant |
Ashley has over 9 years of multi-channel digital marketing experience, with a focus on paid search and paid social. Throughout her career, she has been able to learn from both agency and in-house work. She has helped multiple brands grow their paid digital efforts, and exceed goals through well-developed growth strategies and a keen attention to detail.
Bethany Greenbank
Bethany Greenbank | Marketing & Campaigns Coordinator | United Utilities
Bethany is a Marketing and Campaigns Coordinator and has been working in the marketing and communications space for over 5 years. With vast experience in organic and paid social media management and leading on campaigns, she has a keen understanding of being involved in making creative and engaging content.
Bill Hunt
Bill Hunt | Founder & Global Digital strategist | Back Azimuth Consulting
Bill is the President of Back Azimuth Consulting, which focuses on helping companies improve their Global Digital Marketing Strategies. Bill has extensive experience in multiple verticals uncovering missed opportunities and accelerating growth by implementing strategic centers of excellence maximize ecommerce programs at multinational corporations. Bill is the co-author of the best selling book "Search Engine Marketing, Inc." Driving Traffic to Your Companies Web Site from IBM Pres. This book has been adapted into the best practice guide for many global companies.
Catriona Murray
Catriona Murray | Independent Agencies Lead | X
Cat Murray looks after Independent Agency relationships at X and has worked with a plethora of global brands such as Google, McDonalds & Pepsico. Over her 10 years at X she has helped her clients manage top performing and award winning work on the platform. More recently she created a charities vertical to help non profit organisations thrive on X.
Daniel Saunders
Daniel Saunders | Head of Performance Marketing | Evergreen Finance London
For nearly two decades, I've thrived in the dynamic world of digital marketing, fuelled by an unwavering passion for data-driven strategies. My expertise lies in leveraging data insights to unlock new business opportunities and propel success. My approach is anchored in a deep understanding of different markets and competitors. This data-centric foundation allows me to identify trends, anticipate challenges, and establish a competitive edge. I actively collaborate with directors and heads of service, translating business goals into actionable plans informed by data-driven insights.
Daniela Leitner
Daniela Leitner | SEO Consultant |
Dani Leitner is a Zürich-based independent SEO Consultant with a diverse background in IT project management and civil engineering. Originally from Austria, she specializes in the German market, helping international and local companies improve their online visibility in Germany, Austria, and Switzerland. Dani’s expertise spans years of agency experience, working with clients across various industries before fully transitioning to freelance consulting. Passionate about developing tailored SEO strategies that align with her clients’ business models, Dani is also an active member of the SEO community, contributing regularly to industry discussions and newsletters. She recently expanded her influence as a speaker, presenting at major events like BrightonSEO and ISS Barcelona.
Dateme Tamuno
Dateme Tamuno | Head of Marketing | Londonist DMC
Dateme is a digital marketer with experience running organic and paid search campaigns for companies across several verticals. Currently, he is the Head of Marketing at Londonist DMC. A regular speaker at BrightonSEO and often challenging search marketers to create a deeper understanding of the user intent that transcends the informational, navigational, commercial, and transactional classifications. He has completed ten marathons and has a goal of running 50 before he turns 50.
Dave Elliott
Dave Elliott | Head of SEO | Uprise Up
With over 12 years of experience as an SEO, Dave has worked with reputable brands such as Barclays and Monster Jobs both in-house and through agencies. A technical SEO who loves to delve into page speed issues and SERP analysis, Dave has challenged himself to branch out throughout his career and cover all aspects of the trade. From migrations to Magento, from Shopify to strategy there isn't much he hasn't worked on.
Dawn Anderson
Dawn Anderson | Founder | Bertey Ltd
Dawn Anderson lectures on search and digital marketing strategy at Manchester Metropolitan University, is an international conference speaker (UK, US, AUS, IT), a trainer, and runs a digital marketing and international SEO consultancy agency, Bertey based in Manchester, UK. Dawn has spoken at some of the leading UK and global search marketing conferences, including Pubcon (Las Vegas and Florida), SASCON (Manchester, UK), European Search Conference (Liverpool, UK), Search Leeds (Leeds, UK), Brighton SEO (Brighton, UK), SMX London (London, UK), SMX East (San Jose, US), Ungagged London (London, UK), Ungagged Las Vegas (Las Vegas, US), MozCon (Seattle, US) and State of Search (Dallas, US). Dawn has also spoken at conference across Europe and as far afield as Australia.
Herbert De Luca
Herbert De Luca | Digital Marketing Analyst |
Herbert is always in search of knowledge, working with digital marketing and studying neuromarketing, finishing a postgraduate research on the behavioral part of people in social media. Currently, he seeks to consolidate his career and tries to give his best in judgments. His last participation was in the CBMA (Craft Beer Marketing Awards).
Jaime Hill
Jaime Hill | Former Head of Ecommerce | ex Oak Furnitureland, Hurtigruten & Monsoon Accessorize
Jaime has over two decades of experience as a Marketing & Ecommerce professional with a successful track record leading teams and developing strategy to transform organisations’ digital capability and channels to market. She has had success in roles at brands including Avis, Barclays, Dairy Crest and Oak Furnitureland, and across a wide range of B2B and B2C vertical markets. Most recently, Jaime was Interim Head of Ecommerce & Trading at Monsoon. A graduate of the Institute of Digital Marketing and qualified Executive Business Coach, Jaime's professional passion is for making life easier for the customer at every touch point.
Jared Carrizales
Jared Carrizales | SEO Consultant |
Jared Carrizales has been in the search industry for 15 years, with 10 of those spent running a link building agency for clients all over the world. Over that time he has managed campaigns on six continents for brick-and-mortar companies, as well as the Fortune 500. His contributions have been included in Entrepreneur, Vice Media, Inc.com, as well as printed works. He is currently an independent SEO consultant and speaks regularly on digital marketing and remote work topics.
Jordi Badrenas
Jordi Badrenas | Digital Marketing Consultant |
Jordi is a digital marketing consultant, co-founder and managing partner of Orvit Digital. At Orvit Digital, he designs and implements 360º digital strategies to help companies make business online. He is a specialist in SEO, SEM and digital analytics. He is also a digital marketing teacher at public and private schools and provides custom training to companies.
Karol Soja
Karol Soja | SEO Consultant |
Karol Soja is an experienced SEO consultant and freelancer with over 12 years of experience. Throughout his career, he has gained a comprehensive understanding of SEO from various perspectives, having worked in startup, SEO agency, in-house teams, and as a Head of SEO in an agency working with the largest Polish brands. After a decade, he made the decision to venture out as an independent consultant and freelancer. His areas of specialization include e-commerce, where he excels in traffic scaling and international expansion. Additionally, Karol also works with publishers, acquiring traffic from Google News and Google Discover. Privately, Karol is an advocate for remote work, allowing him to combine his interests with travels to different parts of the world. He is also an active athlete, regularly participating in long-distance running and triathlons. As a judge for the European Search Awards, Karol brings a wealth of knowledge, a passion for SEO, and a commitment to recognizing excellence within the industry.
Karolina M. Krawczyk
Karolina M. Krawczyk | Marketing Director Eastern Europe | Pandora
I am a CMO & business generalist, people & organisational culture leader, strategist & agent of transformations. Within a 15-year career path I have gained experience in premium & luxury goods, beauty & fashion sectors; both in b2b and b2c model, brick-and-mortar, and eCommerce. My international expertise spans 40+ markets. I have graduated from University of Warsaw, Oxford Business School, IMD Business School, and hold MBA & MCIM status. I had been gaining experience among others in Sephora and L'Oreal, and currently as Marketing Director Eastern Europe in Pandora. I am often seen wearing suits (and maximal minimalism they express). Underneath a suit I merge passion for contemporary art, industrial rock and jazz… with yoga and zen meditation practices. As both privately and professionally I believe that only a wide spectrum of perspectives and experiences bring us closer to conscious living and a sense of fullness.
Lucasz Rogala
Lucasz Rogala | SEO/SXO Visioner & Strategist |
Lukasz Zelezny
Lukasz Zelezny | SEO Consultant |
Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics. To get in touch with Lukasz simply search “Lukasz Zelezny” or visit https://Zelezny.uk
Melinda Stuart
Melinda Stuart | Enterprise Go-to-Market, Data Analytics and Experience | Optus
A career spanning over two decades, (Melinda) began in P.R. and communications for the luxury goods and automotive industries in Europe. She then transitioned into B2B after moving back to Australia, where she was originally from, in digital and technology. Working for some of the most robust tech. providers, Melinda has led marketing strategies and teams internationally. Driven by a passion for customer-centricity and a love of the craft of Marketing, she has also served in advisory roles for go-to-market expansion for several start-ups and as a speaker on Account Based Marketing and bridging the gap between Sales and Marketing.
Meriem Nacer
Meriem Nacer | Performance Marketing Consultant |
Meriem Nacer is the founder of 4M Digital Consulting Ltd, where she applies 13+ years’ paid media agency experience to provide cutting-edge PPC, Display, YouTube, and Paid Social advertising strategies. A Google Ads and Microsoft Ads specialist, Meriem's expertise extends from strategic consultancy and audits to hands-on management and training for global brands and retailers. Her budget management skills are exemplary, having handled weekly budgets from £500 to £3M, amounting to over £150M annually. Meriem's work encompasses a diverse range of sectors, including retail, cosmetics, luxury, travel and finance, making her a versatile and sought-after digital marketing consultant. She is also a published author and certified PTLLS-accredited trainer, recognised for her contributions to digital marketing knowledge and education.
Michael Briggs
Michael Briggs | SEO and Growth Consultant |
Michelle Gledhill
Michelle Gledhill | Employability Lead Department of Marketing, Retail & Tourism | Manchester Metropolitan University
Dr Michelle Gledhill is a specialist in in advertising, branding and media. My former position (2010 to 2022) as Programme Leader for MSc Creative Advertising Strategy combined my expertise in strategic thinking when working on live briefs with brands such as Manchester City, the Happy Linen Company and Rockstar Spirits, with my passion for developing and nurturing student talent in the Manchester and across the UK. This has led to a new role where I am the Marketing Retail and Tourism Employability Lead. She will be working with agencies and businesses to enhance the career prospects of MRT students. Her fascination for branding led her to complete a unique doctoral thesis on how brands are processed whilst playing videogames. She is a highly experienced marketer, Fellow of the Chartered Institute of Marketing (CIM), CIM Senior Examiner and HE Examiner.
Nadir Fazal
Nadir Fazal | Head of SEO | Arbetsförmedlingen
Nadir has over 10 years of experience in data-driven marketing such as SEO, SEM and CRO from the private and public sector. He has established an in-house SEO at one of the largest authorities in Sweden and was in the jury panel for the Swedish SEO Awards. Nadir is an expert in maximizing visibility on Google and converting visitors into customers that contribute to business growth.
Owain Lloyd- Williams
Owain Lloyd- Williams | SEO Consultant | Son of Jack
Owain Lloyd-Williams has been in the SEO and digital marketing space for around 12 years, and has vast experience overseeing organic digital strategies for leading global brands in an agency, in-house and consulting capacity. As an independent consultant, he’s either found leading stakeholder management and SEO strategy for large enterprise companies or deep down the rabbit holes of international SEO, content and technical SEO. He also has a niche specialism in China SEO.
Ric Rodriguez
Ric Rodriguez | Chief Growth Officer | Raze
Ric Rodriguez is an accomplished marketing and growth leader. Ric is Co-Founder and Chief Growth Officer at Finsu, the sustainable fashion marketplace, taking the compromise out of conscious shopping. Ric is driven and his career to date speaks to his ambition - most recently holding a senior strategy role at Vashi, the fine jewellery disruptor - where he built the digital marketing team from the ground-up, launched the Covent Garden flagship store and Innovation Centre and established an accredited approach to ESG. Prior to this, Ric held an evangelist role at the marketing technology company, Yext, where he supported sales and product teams in building new propositions for customers, including delivering an new approach for qualifying deals during the beginning of the Covid-19, which was adopted across EMEA - as well as regularly representing the NYSE-listed firm as an industry expert at events across Europe. Ric has also held significant roles in agency-side positions, at iProspect, where he lead accounts for leading brands such as Santander and Post Office; at Croud, where he was seconded into IWG’s marketing organisation to deliver the company’s digital growth across 110+ markets - work for which he won an industry award. Ric is often invited to speak at industry conferences and is a regular award judge. He has twice been a co-author for the Amazon-Bestselling “Mastering In-House SEO.
Richard Dawson
Richard Dawson | Digital Marketing Coach | Cheshire Digital Marketing
Richard provides Digital marketing strategy structure and results for his clients. He has nearly 25 years of experience and has helped more than 30 SME Businesses achieve Digital Marketing Excellence and grow their business to the NEXT LEVEL. He helps Business Owners and Founders feel focused, purpose-driven & sure of their Brand by providing uplifting Coaching, Mentoring & Training. He also works with digital marketing agencies and service providers to enhance their offerings to clients and add value to what they do. He also writes about Politics and Digital Campaigning.
Rumyana Miteva
Rumyana Miteva | Performance Marketing Director | Deliveroo
Rumyana is currently a Performance Marketing Director at Deliveroo. She is leading a global team of Paid Search, Display & Video, Paid Social and Affiliate specialists, who are delivering growth for the company through a rigorous test & learn agenda. With more than 14+ years in Digital Marketing Rumyana has expert knowledge and valuable experience helping brands acquire & retain customers through Paid Media channels. Outside of work Rumyana enjoys being a Digital Consultant for small businesses, mentoring young professionals and sharing her knowledge by speaking at events.
Sarah Cook
Sarah Cook | Head of Content |
Sarah has worked in communications for nearly 20 years, both in-house and for agencies: currently she's at the RSA (Royal Society of Arts, Manufactures and Commerce) in the marketing team. Most recently, she's been responsible for brand campaigns and content in the Group brand team at Legal & General. Before this, she worked at an international law firm, leading their social media strategy and started her career as a communications consultant, working at PR agencies in London.
Sarah Sal
Sarah Sal | Facebook & Linkedin Ads Specialist | Hootsuite
Sophia 'Puff' Story
Sophia 'Puff' Story | Co-founder | 3 SIDED CUBE
Puff Story is Co-Founder of 3 Sided Cube Inc, responsible for the client relationships and impact of projects. Named as one of the top 100 most influential business developers in the UK, Puff is known for her contagious laughter, love of neon colours and an unrelenting passion to help organisations such as the American Red Cross, World Resources Institute and numerous UN agencies to make a real difference. Puff has vast amounts of practical experience in a variety of industries but has a love for using tech for good in the NGO, charity and third sector.
Steve Kuncewicz
Steve Kuncewicz | Partner & Head Of Creative, Digital & Marketing | Glaisyers ETL
Steve is a Partner and Head of Creative, Digital and Marketing at Glaisyers ETL in Manchester. He specialises in intellectual property, media social media and privacy law and is listed as a "recommended lawyer" in the Legal 500, and was a oo-founder pf the Bulletproof Agency Network. He is a regular media spokesperson, and has given interviews to the local and national press through BBC Breakfast, Sky News, ITV, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live and LBC London. Steve is also the Manchester Publicity Association’s Honorary Solicitor.
Sunny Bal
Sunny Bal | Paid Social Media & Digital Advertising Manager, Global | ARUP
Sunny Bal is a dynamic Digital Marketing and Social Media Strategist with a knack for driving global campaigns that captivate audiences and boost brand visibility. With rich experience from roles at Arup and HDR, Sunny excels in crafting innovative content strategies and leading high-performing teams to success. A proud alumnus of California State University, Fresno, Sunny holds a BSc in Business Administration with a focus on Marketing. Known for blending creativity with data-driven insights, Sunny's work has garnered significant recognition in the industry. When not strategizing the next big campaign, Sunny enjoys mentoring children through Solidarity Sports, sharing both patience and positivity.
Tasha Antwi
Tasha Antwi | SEO Consultant |
Tasha Antwi is an SEO Consultant with 11 years of experience in the industry, known for developing data-driven global omnichannel search strategies driven by audience insights. She has become an expert in the luxury and premium space and is a regular speaker at Brighton SEO, featured in WARC, Prolific North, and more. She has worked with some of the biggest and most renowned brands globally and was previously Director of Search at Rise at Seven and an Advisory Board Member for Wix. Tasha was also recently named one of the 'Top 24 Marketers to Follow in 2024'.
Thuha Wright
Thuha Wright | Paid Search Consultant | Digital Seamstress
Thuha is a Paid Search Specialist with over 18 years of experience in the travel and luxury fashion retail industry. She loves working with data and uses this superpower to help grow businesses through paid ads.
Vania Marquez
Vania Marquez | Head of PPC | Minty LAB & Minty Square
With an unusual path, my career in digital marketing began in 2018, 2 years after completing my Degree in Philosophy. After a course in digital marketing with an internship, I ended up working at the agency where I interned. With 5 years of experience and dozens of clients, I worked as a PPC manager and content manager. 3 years on I decided to focus exclusively on paid campaigns. Throughout this time I developed experience in lead gen in the B2B market and later in brand development, traffic increase, and purchase generation in the B2C market. I am currently responsible for the PPC department at MintySquare, where I develop marketing strategies for several fashion brands and campaigns that aim to increase brand awareness and generate purchases.
Veronica Morcillo Ruiz
Veronica Morcillo Ruiz | Senior Paid Media Consultant | Totter & Tumble
Veronica is a seasoned digital marketer with almost 11 years of experience. Named one of the 10 Optmyzr Digital Marketing Sheroes of 2023, she has worked for a mix of big names, SMEs, startups, and agencies across the UK and the US, covering broad areas such as content, PR, SEO, and affiliates. For the last 8 years, she has specialized in Paid Media, working towards the perfect balance between analysis and creativity that can help brands grow and expand internationally.
Veronika Höller
Veronika Höller | Global SEO Lead | CompuGroup Medica
Veronika is a Global Senior SEO-Manager and has worked in SEO and PPC marketing for over 14 years. She started as a copywriter and PPC Manager in a little Ads Agency. She has continuously developed herself further into the direction of SEO. Over the years, she has worked as a digital marketing manager in agencies and international companies, including CompuGroup where she is now. International SEO and PPC Strategies are Top of her priority list. She views SEO as a whole puzzle and not just individual sub-areas, hence why she trained herself in all areas – content, technology, PPC, SMM and UX. Today she spreads her knowledge as a speaker on the stages of international digital marketing conferences such as BrightonSEO, SMX advanced, International Search Summit etc. For her all digital marketing channels have to be united to get the best of your website.

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Testimonials

This is a great achievement for the company, and we are delighted to be recognized for this. Our growth has been immense, and we strive to continue to develop and excel. Huge thanks to our team, clients, and partners in being a part of our success. Rubina Rashid
The Commerce Team Global
Being shortlisted for this award highlights the exceptional growth and recognition we have achieved over the last 12 months. It’s extra special that this coincides with our 10th birthday – what a fantastic way to celebrate!
Make Agency
Creative Clicks, the world’s leading performance marketing agency, is honoured to be the finalist of the E-Commerce Agency of the Year at the Global Agency Awards. This recognition underscores our pioneering and results-oriented approach to e-commerce, enabling brands, retailers, and online marketers to connect with global customers at scale using our advanced machine-learning technology.
Creative Clicks
We’re thrilled to be shortlisted for this global award. It’s a reflection of the outstanding results we’ve achieved in partnership with our clients. This recognition motivates us to keep delivering exceptional work that drives business growth Dale Underwood
Megantic
Winning the Best Large Agency of the Year (26+ employees) award from the Global Agency Awards is significant for Rudaw as it recognizes the network’s excellence, innovation, and influence in the media industry. This accolade enhances Rudaw’s credibility, showcases its professional standards, and underscores its impact on a global scale, reinforcing its position as a leading media organization.
Rudaw
It’s an honour to be shortlisted for this award, and we’re grateful for the recognition of our team’s dedication and hard work. This achievement allows us to reflect on our incredible journey so far and inspires us to continue striving for future possibilities. At the heart of what we do are our people, and what we have achieved while maintaining a strong cultural foundation with our amazing team at The Social Shepherd is nothing short of phenomenal.
The Social Shepherd
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